Page Lab The CRO program: messaging tested on live traffic until it wins.
Growth Lab Paid media that puts winning messages in front of the right audience.
Cold Email Lab Outbound that books qualified meetings.
Results
Case Study
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We plan, build, and run the marketing that brings in customers and keeps business growing. Acquisition, conversion, and customer activation, backed by a clear growth strategy and performance analytics.
Our Playbook in motion: we pull your market's biggest pain points from its own words, build a congruent funnel for each one, and expand what the data proves.
We read the threads, reviews, and forums where your market describes the problem to itself, find its biggest pain points, and give each one its own ads and dedicated page in the customer's exact words.
Ads and pages get judged on target KPIs. The data picks the winners.
A winning message gets more page styles, more ad formats, and new angles into the same pain point, with real budget behind it. Losers retire, and the loop runs again.
The market's own words
MarketWinner
Results inform next month's research.
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Get both right and everything downstream converts. That's the whole job.
Every click landing on an unproven message is ad spend converting at a fraction of what it could.
One angle in market starves the algorithm. A new message every six weeks gives you eight experiments a year while your competitors run eighty.
Two marketers can pull the same report and leave with opposite takeaways. The data isn't the problem. The reading is.
See how we close the gap →A DTC supplement brand was sending cold paid-social traffic straight to its product page. We built three different pages and tested them against each other. All three beat the product page. The advertorial beat it by 279%.
"A Car Accident Destroyed His Soccer Career at 21. What He Built Next Is Changing How We Think About Brain Health."
The advertorial reads like an article, not an ad. By the time the product appears, the visitor has absorbed the problem, met the founder's story, and understood the mechanism behind the formula. A product page assumes those beliefs are already there. A cold click doesn't have them yet.
Control
Winner
Every engagement includes agents wired with your account context, historical tests, and live data. They read the complete dataset every time, so decisions come faster and the reasoning stays visible.
Two people can read the same report and walk away with two different stories. An agent doesn't skim, doesn't have a favorite theory, and shows its work.
Every client gets a live dashboard. You see what the agents see.
They run in order. Page Lab finds and proves the message. Growth Lab puts paid media behind the version that already won. Cold Email Lab takes those winning angles to people who've never heard of you.
Find and prove the message.
A monthly conversion rate optimization program: your messaging tested against real traffic until the winner is obvious.
Explore Page Lab →Put paid media behind messages that already won.
The paid-media engine, pointed at the winners instead of at guesses.
Explore Growth Lab →Turn winning angles into outbound conversations.
Outbound pipeline for B2B: cold email that books qualified calls.
Explore Cold Email Lab →What happened on client accounts, and what the operators bring to yours.
Where one of our lending clients landed the first year they applied, a list that ranks private companies by three-year growth.
Lending client · first year applyingAnnual digital revenue built for a client with zero online sales when the engagement started.
Inevitrade · Craig Percoco, CEOGrowth-stage companies where Rob has been embedded as fractional CMO, mostly in regulated finance.
More qualified consult requests, from a standing start in online demand generation.
Ladies in Law · Ameena R. Sheikh, Co-FounderQualified applications from net-new demand, inside the first 90 days of the engagement.
BD Capital · Michael Schoenfeld, Managing Director of OriginationsPaid media managed by Eric across DTC, lead gen, retail and capital raises over ten years.
Performance Marketing · Capital · Growth Strategy
A decade in performance marketing, with $100M+ in ad spend deployed across brands in dozens of industries.
On your engagement: scientific performance testing, paid media deployment, and growth strategy.
Full profile →
Specialty Finance · Demand Systems · Fractional CMO
A decade building demand systems inside regulated finance, embedded as fractional CMO in 10+ growth-stage companies.
On your engagement: market strategy, demand-system architecture, specialty finance, and the fractional-CMO view of the P&L.
LinkedIn profile →A short fit call: what you're trying to improve, what your traffic and offer look like, and whether one of the Labs is the right next step.
For growth-stage teams with a proven offer, meaningful traffic, and pressure to make acquisition economics work.
Or email us directly: info@clickdose.com